Brand Creation:
Mezclanismo

Mezclanismo is a bicultural and bilingual space that aims to celebrate the collision of Latinx and American cultura. Para toda la gente who always felt they weren’t Latinx or American enough, this is a recuerdo that you’ll always be mas que suficiente. This is a Spanglish hangout and an ode to all “Third Culture Kids.” As Founder and Creative Director of Mezclanismo I had full range to create the brand as I imagined it. To me the brand felt earthy and raw and incorporated the colors of my people as well as the ground my ancestors came from.